Privacy Policy

LAST UPDATED September 2025

Introduction

Brackenford LLC (also referred to in this Privacy Notice as “Brackenford,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Notice explains how we collect, use, and disclose your personal information when you interact with:

  1. The web pages of the Brackenford.com website where this Privacy Notice is posted (the “Website”),

  2. Any downloadable applications operated by Brackenford (“Mobile Apps”), or

  3. Any other communications, such as newsletters, events, or marketing materials that reference this Privacy Notice (“Communications”).

By using the Website or Mobile Apps, or by receiving Communications, you agree to the practices described in this Privacy Notice.

This Privacy Notice does not govern third-party websites, platforms, or services that may be linked from our Website. We encourage you to review the privacy policies of those parties before providing them with personal information.

Information We Collect

We may collect personal information directly from you, including:

  • Name, job title, company, and contact information (email address, phone number, mailing address);

  • Account details if you create a profile or register for access to certain content or events;

  • Information you provide when you correspond with us, sign up for newsletters, or complete surveys;

  • Information submitted through blogs, forums, or other interactive features on the Website.

When using Mobile Apps, we or our service providers may also collect:

  • Device details (model, operating system, unique device ID, IP address, browser type);

  • Location data (where permitted);

  • Mobile carrier and network information;

  • Usage data relating to your interaction with the Mobile App.

If you log in through a third-party social network (e.g., LinkedIn, Facebook, X), we may collect the username and any information you have chosen to share with us via that platform.

We do not intentionally collect sensitive personal information (such as government IDs, health information, or precise geolocation) unless required by law or provided with your explicit consent.

Cookies and Tracking

The Website may use cookies, web beacons, and similar technologies to collect information such as your IP address, browser type, access times, and referring website addresses. These technologies help us manage the Website, improve navigation, and deliver relevant content.

For more details, please see our Cookie Notice.

How We Use Information

We use the personal information we collect for purposes including:

  • Providing access to the Website, Mobile Apps, and Communications;

  • Managing our relationship with you, including responding to inquiries and requests;

  • Customizing and improving our services;

  • Sending you marketing communications (including cross-contextual behavioral or targeted advertising where permitted by law);

  • Conducting research and surveys;

  • Protecting our rights, property, and users.

You may opt out of receiving promotional emails at any time by following the unsubscribe instructions included in those communications.

We may also use de-identified or aggregated information for analytics and business purposes.

Selling of Information

We do not sell your personal information. To the extent we engage in cross-contextual behavioral or targeted advertising, you may opt out as described in our Cookie Notice or by adjusting your browser settings.

Retention

We retain personal information as long as necessary to fulfill the purposes described in this Privacy Notice, comply with legal or professional obligations, enforce agreements, or resolve disputes.

Disclosure of Information

We may share your personal information with:

  • Service providers that support our operations (e.g., hosting, analytics, marketing);

  • Business partners or affiliates in connection with events, research, or marketing activities;

  • Third parties in the context of a business transaction (such as a merger, acquisition, or sale of assets);

  • Regulatory, governmental, or legal authorities, where required by law or to protect our rights.

Transfers of information may occur across borders to countries that may not provide the same level of data protection as your jurisdiction.

Your Rights

Depending on your jurisdiction, you may have rights to:

  • Access the personal information we hold about you;

  • Request correction, deletion, or restriction of your personal information;

  • Object to or opt out of processing for marketing purposes;

  • Receive a copy of your data in a portable format.

To exercise these rights, please email us at Privacy@brackenford.com with your full name, contact information, and details of your request.

We may need to verify your identity before fulfilling your request. If you are making a request on behalf of another individual, we may require proof of authorization (such as a signed consent or power of attorney).

Security

We implement reasonable technical and organizational safeguards to protect personal information from unauthorized access, disclosure, alteration, or destruction.

Children’s Privacy

The Website, Mobile Apps, and Communications are not intended for children under 13, and we do not knowingly collect personal information from children. If we learn that such information has been collected, we will delete it promptly.

Social Media and Third-Party Links

Any personal information you share through Brackenford-hosted blogs, forums, or social media platforms may be visible to others and used outside of our control. This Privacy Notice does not apply to third-party websites, apps, or services that may be linked from the Website.

Changes to This Privacy Notice

We may update this Privacy Notice from time to time. When we do, we will update the “Last Updated” date at the top of this page. We encourage you to review this Notice periodically.

Contact Us

If you have any questions or concerns about this Privacy Notice or how Brackenford handles your personal information, please contact us at: Privacy@brackenford.com